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III. Start advertising


We have now taken care of a setup process both outside and inside Voluum. You now have:

  • A selected offer
  • PropellerAds and Voluum accounts integrated
  • Traffic flow set in Voluum

The only thing that's left to configure is traffic targeting in a traffic source platform.

A. Set up traffic targeting in PropellerAds

  1. In PropellerAds, click the Create campaign button.
  2. Provide a name of your campaign in the Name your campaign text field.
  3. Select an advertisement type by clicking the appropriate radio button in the Choose advertising format section.
  4. Select a pricing model by clicking the appropriate radio button in the Choose pricing model section.
  5. Paste the campaign URL that you have copied from Voluum into the Enter target URL text field. You do not need to add any tokens, they are already included in the URL.
  6. Decide if you want to use PropellerAds network only or also include third-party traffic.
  7. Select a conversion type. We recommend going with the single-opt -in flow. This means that a visitor will have to make only one step to confirm a purchase. This usually brings very good results.
  8. Select a country or countries you wish to advertise in.
  9. Select the desired CPA goal that PropellerAds will optimize for.
  10. (Optional) Set region and city targeting.
  11. In the Budget step provide all required budget options. This includes:
    • Daily budget
    • Campaign budget
  12. (Optional) Set other traffic targeting options.
  13. Tick the box that you acknowledge and will follow their Quality Guidelines.
  14. Click the Start campaign button.

Your campaign has been created and will be reviewed by PropellerAds' compliance team.

B. Track conversions

The last thing to do is to set up conversion tracking. This is done by providing your affiliate network (Clickdealer in this case) with a target link, which then will be used to send conversion information. This link is called a postback URL and you have already obtained it from Voluum when you were adding an offer.

To submit this link to Clickdealer, follow the steps below:

  1. In Clickdealer, go to Tools / Global Postback.
  2. Paste the postback URL that you have obtained from Voluum.
  3. Click the Save button.

From now on, this link will be used for all Clickdealer campaigns, so you won't have to configure conversion tracking every time you configure another offer.


Check out some final thoughts before running forward.

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